Nussbaumer: Transparent buildings and park facilities are by their very nature stages
and means of communication. Glass façades communicate the inside of the building
both directly and figuratively. The vitality, the constant change is continually evident.
The Olympic Beijing 2008 project provides a striking example. The stadium, with its
communicating fronts embedded into the green park which is modulated into the area,
serves as the center of an event that goes far beyond the actual Olympic competition,
as the spectator does not sit alone at home in front of the television but rather, as a
spectator, becomes part of a public sphere. Everything merges into an enormous
stage.

Humm: With glass buildings today a generation of - no longer completely new -
structures is developing in the language of architecture, so that as objects the buildings
are increasingly relegated toward the background in favor of the contents.

Moser: Our façades visualize the inner life of the building. The simplicity of our
buildings makes them understandable, readable, so that users and viewers do not
require an instruction manual. Video ergo sum: just simple! Transparency makes these
buildings come alive and that is what makes them interesting without entailing
enormous creative expense.

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